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So... just how well is your  website doing then?     It's all very well getting a stunning new website - but are people actually visiting it?  Are they reading the most important sections of your site?  And who are these people anyway?!   Whether you want a few specific questions answered (how many people are visiting my site? which pages are the least popular?), or you require a broader overview, we can deliver the information that you need in the format that you choose.        The information you need to make the right choices.   You'll be able to use our analysis of your site to make informed decisions on how to shape and develop your website in the future, instead of just guessing at what to do next.   For example, if an unusually high number of people are leaving your site as soon as they arrive at the home page, maybe they can't find what they're looking for quickly enough.    You could perhaps consider changing the content or layout of your home page.        Is one report enough then?   Not really.  One report will give you a single snapshot of how your site is being used - but that changes every day.    Analytics is most useful when data are reviewed on an ongoing basis.  We can identify underlying trends, constants and anomalies in order to make the improvements that your website needs.	What sort of information can ID provide  about my website's performance?     ▪   Traffic statistics (e.g. number of visitors)   ▪   Most/least visited sections of  your site   ▪   Where your site visitors are from, and what browsers and       operating systems they are using   ▪   Whether people are returning to your site after their first visit   ▪   How people are finding your website (e.g. Google search)   ▪   At what points visitors decide to leave your site   ▪   Conversion rates (e.g. percentage of users visiting online       shop, percentage of shop visitors making purchases etc)   ▪   Are the goals of the website being achieved?   This is by no means an exhaustive list of the information that we can extrapolate from the website data, but it should give you some idea of just how useful web analytics can be.		Save up to 20% on web  services at ID     We can take care of all of your web requirements, saving you more time than ever before, and more money too - in fact, you could save up to 20%!   From producing monthly analytics reports, to managing your website on a day-to-day basis, and even helping you to create a long-term web strategy, we can help you to make your resources go further.    Find out more about ID Advantage for the web.
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